Corporate sites should be much greater load recruiting, but rather stand out in a separate project. In the west, career sites of companies are growing by leaps and bounds. Provide the most advanced personalized and multi-layer information for the various categories of visitors and provide an example to follow. Your company's website (COP) – a unique recruiting resource. It surpasses newspaper ads, brochures, Big-boards, job fairs and other tools to attract qualified staff, and here's why: 1. KS – quickly and cheaply updated resource.
2. It affects some organs of sense: You can use text, photos, video and music, as well as combinations thereof. You can give the visitor feel that he was in your office, even if it is now over 1000 km, arranging interactive discussion and virtual walk around the office … 3. Global access: the whole country, the whole world, 24 hours, 7 days a week. No amount of recruiters unable to cover such a huge potential audience … 4. You can provide different information to different people.
You can give multiple levels access information depending on the status or the wishes of the visitor. For someone only 10-second spot, for another need detailed presentation to PDF. 5. KS – an interactive tool. Suggest potential candidates to participate in any process. This may be a competition, a quiz, the heading "question-answer", a video game forum, blogs, etc. Engage them and get back to the site. 6. Differentiation. You can focus on a particular demographic group, occupation and geographic region. Information may be directed to a particular audience or a specific person. It can be focused on both the active job seekers and those who work are not looking for … 7. COP can help build long term relationships. Especially with people who are initially not interested in working in general and your company in particular. Even if they do not will be your employees, they can become your loyal customers. 8. It is inexpensive. Create a career site will cost between 300 and Ukraine (in the province) to 1500 cu in Kiev. His support – 50 to $ 300 a month … 9. COP shows "Advancement" of your company. Introducing the world site with the latest technical capabilities, you are on the deed, not words, are showing leadership in your company. 10. You can represent information in different languages. 11. You are more actively refreshing database. Now it becomes easier to trace the contacts and get the most relevant to the company's experts. 12. Light feedback. You save time and money: posting information such as "Question-answer" you get rid of many unnecessary phone calls and pay no JOB-sites for the placement of his headings such as "Leading companies". And interested candidates you provide information more quickly and cheaply. 13. COP can be a fun and informative for prospective employees. Firm brochures and booklets rarely entertain, they must be serious. A site can not afford to be entertaining and useful lists of recommended starting Literature and ending with video games and video clips. 14. Good word is spread quickly. And even without your help (viral marketing). Encourage contacts "second tier" and the message of "chips" will spread to your site all over the internet … The third part – features, sections and features the best career sites of the world, everything that can attract the best minds in the company and the talents